You are here:
< Back

Communications

An asterisk () denotes a C is required to progress.

COM100 Survey of Mass Communications 3 Credits This course introduces students to mass communications as a field of study, focusing particularly on historical, social, and political intersections of media and culture. Various forms of media and their intersections with journalism, advertising, public relations, ethics, and government will be considered from both a national as well as a global perspective. Seminal theories of mass communication will be introduced as well. Terms Offered: FL

COM101 Introduction to Human Communication 3 Credits This course is a study of the basic principles of human communication contexts such as intrapersonal, small group, and public speaking. It provides an introduction to human communication and addresses the role of communication in the student’s professional and personal life.

COM105 Foundations of Corporate Communications 3 Credits A foundation course for the communications Bachelor’s concentration in corporate communications, this course gives students an understanding of the interrelationship between communications practitioners and the corporate environment. Emphasis is placed on different types of organizations that need communications specialists, functions of communications specialists within specific organizations, and how those roles differ from those of communications practitioners outside of the corporate environment.

COM112 Digital Photography 3 Credits This course introduces students to the basic concepts of digital photography. Emphasis is placed on capture and composition, digital editing and manipulation, and framing. Students will gain knowledge about digital technology and its relationship to traditional photography. Students must provide their own digital camera to participate in this course.

COM115 Digital Image Editing 3 Credits This course is an introduction to digital photography and the manipulation of images. The use of a digital camera and the importation of images into the computer is covered. Techniques for the combination of graphics and images, as well as photo manipulation and correction are demonstrated. Other topics covered include practices of photo repair, distortion, and collage. The removal of backgrounds through use of alpha channels and the preparation of images for output to print and web are also covered. The class utilizes the industry-standard application for pre- and post-processing of images. Additional time outside of class is needed to complete projects.

COM125 Digital Photography and Image Editing 3 Credits This course is an introduction to digital photography and the manipulation of images. Students will gain knowledge about digital technology and its relationship to traditional photography. The use of a digital camera and the importation of images into the computer is covered. Techniques for the combination of graphics and images, as well as photo manipulation and correction are demonstrated. Students must provide their own digital cameras or use highquality smartphones.

COM130 Public Relations 3 Credits This course introduces students to the field of public relations. Its history and social significance, including ethical considerations, are surveyed. Various types as well as core practices of public relations are defined and contextualized. Key phases of planning and executing public relations are defined and analyzed. Common careers in public relations are examined as well. Terms Offered: SU, FL

COM140 Media Writing 3 Credits
Introduces the variety of mass communication mediums students may encounter in their
professional careers. The course focuses on preparation and presentation of various mass
communication formats. It examines message construction, framing, and interpretation
from the perspective of print and electronic media, public relations, and advertising. Study of
grammar, spelling, and Associated Press (AP) news style is also a focus. A proficiency exam
will be given during the semester. Students must earn a course grade of “C” or better to
progress in the program.
Terms Offered: SU, FL

COM200 Technical Writing 3 Credits
This is a writing course designed to develop writing skills specifically for technical documents,
such as instructions and process analysis, and for written and oral business reports.
Prerequisite: COM140

COM205 Cases in Public Relations 3 Credits
This is an advanced public relations course that focuses on how organizations, both private
and government, deal with public relations issues. The course will examine real-life public
relations issues that face organizations and how those organizations dealt with the particular
public relations issues.
Prerequisite: COM130

COM210 Contemporary Media Issues 3 Credits
This course continues the in-depth study of mass media and its effects upon audiences.
Students will discover the importance of communications research, the news process, and
international mass communications, as well as the political, ethical, and legal issues of
mass media.
Prerequisites: COM100 and COM140


COM215 Communications Ethics 3 Credits
This course provides an in-depth analysis of the principles and concepts involved in the ethics
of communications practitioners. Emphasis is placed on the development of decision-making
skills as they apply to practical ethical issues in the communications field. Topics covered
include truth and objectivity, ethical responsibility to the public and ethical boundaries in
media coverage.
Prerequisite: COM140

COM220 Journalism I 3 Credits
This course is an introduction to journalism, including the elements of news, the style and
structure of news stories, news-gathering methods, copyrighting and editing, and reporting.
Prerequisite: COM140

COM225 Writing for Public Relations 3 Credits
This is an intermediate public relations course that focuses on the actual preparation and
writing involved in public relations practices rather than the general theory of public relations.
The course is writing-intensive and is designed to give the student hands-on experience in the
various types of writing required of public relations practitioners, plus give students a portfolio
of sample writings. Students will additionally participate in mock exercises testing their
writing skills under deadline.
Prerequisite: COM130

COM230 Desktop Publishing I 3 Credits
This course introduces the basic graphic design skills needed for students to achieve
organizational and/or client publishing goals. Modern, open-source programs will be discussed
and used to create professional caliber design for posters, social media graphics, event flyers,
and other types of graphical business communication.
Prerequisite: COM140

COM235 Management Proposal Writing 3 Credits
This course is a comprehensive approach to the development of business proposal and
persuasive writing. The course develops strategies for collecting business and situational
information, visualizing complex situations, and identifying the proper boundaries for
identifying solutions. Case study examples help illustrate the proposal writing process,
including budget development, proposal composition, editing, and revisions.
Prerequisite: ENG102

COM240 News Editing and Design 3 Credits
This course introduces students to the fundamentals of editing print and electronic news
writing. Topics covered include an overview of grammar, journalistic style, basic proofreading
techniques, editing for content, and editing for design. Responsibilities of editors in news
organizations are also discussed. Students in this course are required to contribute to campus
publications or community newspapers.
Prerequisite: COM220

COM245 Opinion Writing 3 Credits
This course profiles for students the methods of writing opinion for print. Topics discussed
include the ethics and responsibilities of opinion writers, specific types of editorials, AP style,
and how to submit columns for publication. Students will write a variety of opinion pieces,
including a personal opinion column, a critical review, and a humor column. Students are
required to submit one writing assignment for publication in a professional periodical.
Prerequisite: COM220


COM265 Organizational Communications and Leadership 3 Credits
This is a course that examines how leaders within an organization can effectively
communicate with target publics both inside their organization and outside it as well.
Leadership skills—including teamwork, diversity, and empowerment—in a modern workplace
will be discussed. Students will examine case studies as well as create their own vehicles of
communication in various delivery methods.
Prerequisite: ENG101 and COM101

COM270 Writing for Broadcast Media 3 Credits
This course is intended to teach students to write for radio and television, including news,
commercials, public service announcements, editorials, and radio music scripts.
Prerequisite: COM140

COM275 Web Design I 3 Credits
This course emphasizes the importance of WEB sites in communicating information to a wide
range of publics in the corporate and other settings. Course content will include but not be
limited to discussion of Internet and intranet site use. Comparison and contract of successful
and unsuccessful web sites is incorporated. Students will learn how to write, edit and place
(emphasis on placement) written and graphic content on websites to most effectively
communicate mission-critical and other information to a variety of publics, within and outside
a range of organizations. Additional time outside class will be needed to complete projects.
Prerequisites: COM130 and COM225

COM290 Video Production 3 Credits
This course is designed to introduce students to the basics of video production, both behind
and in front of the camera. Students will be expected to create storyboards, scout locations,
conduct interviews, produce informative video and edit that video into a final product.
Students will also develop an appreciation of and ability to critique video productions.
Prerequisite: COM101

COM305 Media Relations 3 Credits
This course is designed to give students an in-depth look at the interrelationship between
the media and other organizations. Topics discussed include effective ways for corporate
communications practitioners to interact with the media, with a focus on different social
channels, and addressing problems that may arise between the media and private industry,
and methods of resolving such problems. Specific case studies will be analyzed.
Prerequisite: COM140

COM320 Feature Writing 3 Credits
This second level journalism course builds upon basic news reporting and writing skills. The
course will allow students to develop and write feature and opinion articles for print and/or
online media. The course focuses on ethics and responsibilities, specific types of features and
editorials, AP style, and how to submit articles and/or columns for publication.
Prerequisite: COM220

COM330 Desktop Publishing II 3 Credits
Students apply skills learned in Desktop Publishing I and related courses in the planning,
implementation, and completion of at least one major project. Additional time outside class is
needed to complete projects.
Prerequisite: COM230
COM335 The Media and Society 3 Credits
In this course, students will look critically at media messages and meanings for deeper
understanding of values that both shape and reflect our culture and cultures abroad. Media,
in its various forms, are discussed, along with cultural icons and media effects theories.
Students will learn to conduct basic social science research and will study the effects of
media on a specific group of people.
Prerequisite: COM140

COM340 Communications Law 3 Credits
This is an advanced communications course that explores legal issues, liberties, and restraints
on media today. Of special concern will be restrictions and freedoms of commercial speech –
advertising. Corporate speech, and everyone’s access to public information, are also covered.
Prerequisite: COM140 or LGS110 or LGS250 or LGS260

COM345 Media and Politics 3 Credits
Students evaluate the relationship between political news coverage and audience
demographics with respect to the framing of narratives/stories. Polarizing cultural issues
are also examined in regards to civic engagement and political literacy.
Prerequisite: COM140 or LGS110 or LGS250 or LGS260

COM360 Television and Screen Writing 3 Credits
Students build upon earlier journalism skills by learning how to create a script for both
television and motion picture, from the earliest stages of developing the concept to the
marketing of the finished product.
Prerequisite: COM220

COM365 Media During War 3 Credits
Students learn about the changing relationship between the news media and the government
during times of war and how each side seeks to control the news.
Prerequisite: COM220

COM370 Public Opinion and Political Communications 3 Credits
This course examines public opinion polling as it relates to political communications. The
course will examine how polls are used in political campaigns and also later as a tool for
politicians for engineering political consensus on issues. The course will include a discussion
of polling methodologies.
Prerequisites: COM140 or LGS110 or LGS250 or LGS260 and MTH200

COM375 Political Speechwriting 3 Credits
Students learn the role and importance of Presidential speechwriters, review the style of
different Presidential speeches prepared by speechwriters, and write their own Presidential
speeches during mock elections.
Prerequisites: COM101 and COM140 or LGS110 or LGS250 or LGS260

COM305 Media Relations 3 Credits
This course is designed to give students an in-depth look at the interrelationship between
the media and other organizations. Topics discussed include effective ways for corporate
communications practitioners to interact with the media, with a focus on different social
channels, and addressing problems that may arise between the media and private industry,
and methods of resolving such problems. Specific case studies will be analyzed.
Prerequisite: COM140

COM385 Current Strategies in Electronic Media Programming 3 Credits
The course provides insights into the programming of individual radio and television stations
as well as those of major television and cable networks in the United States. Emphasis on
issues involving program creation and development, scheduling, audience preferences, and
broadcast and cable rating techniques.
Prerequisite: COM140

COM390 Public Affairs Reporting 3 Credits
Provides instruction in methods of gathering and reporting in the mass media information
about government and politics, law enforcement agencies and the courts, labor, business
and finance.
Prerequisite: COM220

COM395 Photojournalism 3 Credits
This is an advanced course for students who have an understanding of basic photographic
equipment and photographic techniques. The course examines and explores use of visual
communication techniques in print media and websites. Covers history of photojournalism,
technical aspects of photojournalism, and modern visual communication production
techniques in both traditional and digital formats. Assignments designed to teach how to
produce and edit visual elements and combine them with text for both print and
web-based publications.
Prerequisite: COM220

COM405 Crisis Communications 3 Credits
This course introduces students to how communications practitioners handle crisis situations
in the corporate setting. Attention is given to crisis management plans, legal issues
surrounding crisis communications, ethics in handling crisis situations, and a corporation’s
responsibility to its public.
Prerequisite: COM140 or COM265

COM410 Media Events Planning 3 Credits
This course is designed to provide students with the practical concepts needed to coordinate
media events. Topics discussed include different types of events, the role of media at these
events, and the specific functions of the communications specialist who is coordinating the
event. Students will end the term with a culminating project of coordinating an actual media
event for a client either internal or external to the college.
Prerequisite: COM140

COM420 Projects in Corporate Communications 3 Credits
This capstone course synthesizes the principles taught in lower-level corporate
communications classes. Students will apply their knowledge to a communications project
or projects for clients either internal or external to the college. This course will culminate in a
campus-wide presentation of the project and the eventual implementation of the project for
the client.
Prerequisites: COM215

COM425 Fundraising and Grant Writing 3 Credits
In this course, students analyze the process of raising funds for various types of non-political
organizations as it relates to the responsibilities of communications practitioners. Students
will analyze past capital campaigns for effectiveness and then apply their observations by
designing, implementing, and evaluating their own mock capital campaign. Students also
incorporate the fundamentals of writing grant proposals as a component of raising funds
for organizations.
Prerequisite: ENG102 or COM265

COM435 Campaign Advertising and Promotion 3 Credits
This is an advanced course in political communications that examines the strategies,
techniques, design, and impact of paid political communications. It will focus on the role of
political advertising in a campaign, including radio, direct mail, and print, as well as television.
Prerequisite: COM140 or LGS110 or LGS250 or LGS260

COM440 Lobbying 3 Credits
This is an advanced course that explores the history and modern techniques of lobbying of
federal and state legislatures and regulatory agencies by special interest groups and by other
government agencies.
Prerequisite: COM140 or LGS110 or LGS250 or LGS260
135

COM445 Political Fundraising and Campaign Finance Law 3 Credits
This is an advanced studies course exploring federal and state law regarding campaign
financing, the rise of political action committees, and effective methods for generating
election funds.
Prerequisite: COM140 or LGS110 or LGS250 or LGS260

COM450 Propaganda and Policy 3 Credits
Students will study historical use of propaganda by the U.S. government and other
governments in influencing the public and the current governmental efforts at propaganda.
Students will also analyze methods and messages by non-governmental groups to influence
the public.
Prerequisite: COM220 or LGS110 or LGS250 or LGS260

COM455 Magazine Design 3 Credits
This course helps students examine and analyze, discuss, and create periodical publications
(magazines) in a variety of specialized formats. Develops skills in understanding and creating
periodical publications by focusing on writing and design. Examines a variety of magazines
to provide an understanding of content, typography, design, layout, and production. Students
learn to develop promotional materials necessary to help develop an audience for a periodical
publication. Students write and edit several stories for their own publication, which they
create as a final project for the course. Students produce a 32-page magazine as this
final project.
Prerequisite: COM230

COM460 Book Publishing 3 Credits
Student analyzes principles and laboratory practices in book design and production. -Topics
include analysis of principles of design and layout; observing principles of typography;
graphics; digital and traditional photography; titles and chapter headings; ethics of publishing;
history and impact on society; promotional techniques; working with book editors;
specialization; market positioning and launching.
Prerequisite: COM230

Ready to begin your story?

A few minutes can start a lifetime of success! Fill out our free online application now.

Request Info