Marketing
Do you like motivating people to take action? Planning events? Promoting a cause… a band… a TV show? Then a degree in Marketing might just be what you’re looking for!
Marketing drives modern business. From major corporations and government organizations to small businesses and boutique ad agencies, they all rely on marketing to get their message out to current and prospective customers.
Jumpstart Your Future
As a Marketing major, you’ll learn how to plan and launch a marketing campaign… implement marketing strategies… write marketing reports and ad copy… communicate with internal and external stakeholders… and much more.
Click here to view Central Penn College’s Admissions Requirements
Courses
Introduction to Business
Fundamentals of Selling
Microeconomics
Principles of Management
Principles of Marketing
Consumer Behavior
Human Resources
Advertising
Strategic Planning and Marketing Communications
Nonprofit Organizations
Marketing Research
Associate Degree Internship
Job Pursuit Seminar
Careers in this field include
- Marketing Coordinator
- Event Coordinator
- Business Operations Specialist
- Market Research Analysts
- Public Relations Specialist
- Marketing Communications Specialist
- Sales Representative
- Business Operations Specialist
People who thrive in this field
- Persuasive
- Innovative
- Self-starter
- Passionate
- People Person
- Enjoys challenges
- Problem-Solver
- Team Player
“Central Penn’s Marketing program will give you the skills and knowledge to join the field of marketing or advertising once you graduate.”
– Interim Dean of Professional Studies Ben Lipschutz